I've mentioned Jess Lively in a few posts already, but I feel compelled to talk about her again. If you're not familiar, Jess "helps people refine (or define) their purpose and determine the next steps to make their vision a reality."
Jess made several updates to her site recently and those updates included a new Purposed-Based Business Manifesto. Five short sentences is all it took to get me hooked.
Click here to read the full Manifesto. If you're building a online business, you'll be happy that you did.