I'm also finding that while I really like clean, simple, & modern design, I'm guilty of being a bit heavy handed with the flourish when it comes to my own branding. It really is an art form to come up with simple that doesn't look simplistic. I need to take a page from Coco Chanel and do a second take and remove the first piece of design accessory that catches my eye before sending it off into the world. Easier said than done!
I thought I'd share some of my favorite branding work that I've run across recently. Which one is your favorite?